Dear friend and customer,

My name is Pedro Ciudad Imedio, founder of Finca La Rosala, which was born due to the passion that I have since childhood for “panchitos”, name given to the jumbo peanuts in my region, which ones were roasted by my neighbor “Angelito”, inheritor of an artisan family, whom have roasted nuts in wooden ovens since the beginning of the XIX century.

One day, I was in my office and I went to buy my dear “panchitos”, when I arrived to the “Angelito’s” shop, he was roasting them and I could not avoid to stay watching him how he made it. He realized and asked me if I wanted to learn, of course I said yes, and he loved to teach someone which he had done his whole life, started to show me all his tricks and secrets.

Soon after, “Angelito” deceased, so one day, reflecting in my house, I reached the conclusion that I could not leave these recipes in oblivion and I started to roast in the oven of my house.

Bit by bit, I was giving away to my friends the first “panchitos” and I was testing more nuts: almonds, hazelnuts, pistachios, cashews… In addition I added them innovators flavours.

The result was that all my friends were asking me more and more nuts, at the same time that it was spreading, mouth to mouth, to the friends of my friends and nearby people.

Nowadays, after building a small roaster and teach to my wife and my sons to roast in this special way, Finca La Rosala has many consolidated customers and presence in more than 12 countries.

For all this, thank you for your confidence in buying our nuts and have health to enjoy them.




Pedro Ciudad Imedio
Quality and Innovation


Pedro Ciudad Ciudad
Commercial and Marketing

Encarni Ciudad Torres

Luis Ciudad Ciudad